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With
an increasingly challenging business environment, organisations
are under pressure to perform. The sales & marketing
function is probably the most affected under the current
economic scenario.
With
a rich combination of knowledge & experience in Industrial
Sales & Marketing, we work with the organisations to
Improve Sales &
Marketing, Identify market opportunities
& develop Sales
& Marketing Skills to address the emerging challenges
& opportunities. Learn more how we have helped organisations
like yours thro;
Consulting
| Market Study | Executive education.
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May highlights. |
| Article:
Who
is my ideal customer. |
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Many
times during the discussions with my clients, Senior
managers ask, who is an ideal customer ? Frankly,
the experience suggests, that there is no single ideal
customer in a real life situation.
An ideal customer is the one whom you identify to
help you benchmark your potential customers, with
the objective of focusing your limited resources.
So how does one go about developing this "ideal
customer" profile ? .............Read
more.>>
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| What
I learnt at Mumbai Marathon ? |
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Recently,
I successfully completed Standard Chartered Mumbai
Marathon(42.2 kms) in 5 hrs 6 minutes & 57 secs.
It was a humbling & a great learning experience.
There are many lessons I learnt during these 5 hours,
I feel one can apply to business life.
You can down load the complete article "I
met god at Mumbai marathon". I am sure you
will enjoy it & pick a few business lessons. ......
click here to download.
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| Quick
Learning: Do
you know what you know? |
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Increasingly
"knowledge" & its knowledge, is becoming
the key difference between the organisations for survival
& growth. With more & more products/services
being offered are similar, "Knowledge" behind
these products/services is the key difference for
a buyer.
Organisations
are facing a serious challenge to manage, document,
& make available the explosive growth of knowledge......
Quick Learning
>>
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Working with a leading U.S, Material handling equipment
mfg, to develop India business. Help in identifying suitable
OEM partners, to address fast growing demand for Unit material
handling equipments. 